Martyn Brown

Local Business & Community Information for Poole

admin — Mon, 19 Mar 2012 16:40:54 +0000

So far this year, Viva! Poole magazine online has been viewed 16919 times. That’s quite apart from the offline hard copy.

That’s one good reason why you should be featuring YOUR local business in Viva! Poole magazine, it gets read!

Click to launch the full edition in a new window

This Month

Viva! Radio Diary: Page 6
Who’s Taking Care Of Your Children?: Page 6
Mark Coutts Photography: Page 7
NEW! Garden View: Page 8
Tom Scott; Memories of old Poole: Page 10
Children’s Page: Page 12
Puzzle Page; Crossword & Sudoku: Page 13
COMPETITION! Win £25.00 of M&S Vouchers, Plus Viva! Amazing Offers!: Pages 14 & 15
NEW! Spotlight On! SilkiSoles: Page 16
Poole Hospital Charity – Band Night: Page 18
Puzzle solutions: Page 20
Easter Elsewhere: Page 21
Recipe; Hot Cross Buns: Page 21
Alec Wills Cartoon: Page 22
Community & What’s on in Poole: Page 22
NEW! Business! Balloon a Room: Page 23
Hotel du Vin: Page 24

Plus More!

Viva! Poole: Young, New & Exciting!

admin — Tue, 28 Feb 2012 23:12:22 +0000

Click to launch the full edition in a new window

This Month!

Viva! Radio Diary: Page 6
Mark Coutts Photography: Page 7
NEW! Garden View: Page 8
Tom Scott; Memories of old Poole: Page 10
Children’s Page: Page 12
Puzzle Page; Crossword & Sudoku: Page 13
NEW! Viva! Amazing Offers!: Page 14
COMPETITION!; Win £25.00 of M&S Vouchers, Plus Viva! Amazing Offers!: Page 14
QR Codes Proving Winner For Local businesses: Page 15
NEW! Spotlight On! Pole Crazy: Page 16
Your Poole, Your Say! Wheel Clamping – Licensed to bully: Page 18
Puzzle solutions: Page 20
Going Solar – Should You?: Page 21
Community & What’s on in Poole: Pages 22
Comedy Festival 2012: Page 23
Hotel du Vin: Page 24

Plus More!

NEW! QR Code Voucher System – ‘Remarkable’ www.vivaqr.co.uk

Poole’s Brand New ‘Customer Generating’ System!

admin — Mon, 30 Jan 2012 17:07:13 +0000

Become A Pilot – Special Rates!

We are currently running a pilot scheme for the Viva! QR Voucher System where you can benefit from the whole system at special rates, both set up price and ongoing monthly price.

Why?

As we approach launch time, I know we will need to make changes to display materials, require feedback from customers and generally need to ensure the live system is working perfectly.

As a pilot, you are allowing me to call or visit you to ask how it’s going and to allow for the occasional adjustments to be made.

Don’t get me wrong, the whole system works … we have had real people trying it out for over a year now. The recent addition of the QR Code itself has simply sped the whole system up many fold.

Also, we need businesses to be all ready up and running on the system so that you can recommend us and give testimonials as to how well it’s working for you.

So, what better way than to offer you large discounts over the normal operating costs?

Call today and I’ll show you how to get started right away.

Martyn Brown, Consultant

Contact Viva! QR

Want More Customers? QR Codes It Is Then

admin — Wed, 04 Jan 2012 15:45:19 +0000

CUSTOMERS ON DEMAND

Viva! have launched an exciting new marketing system that uses QR codes (Quick Response Codes) over and above the usual use of scanning the code with your smartphone (iPhones etc.) to go to a website, collect business card details or receive a sales message. Marketing Bugle, the parent company behind Viva! Publications have in place a unique QR Code system that captures the email address and name of customers or potential customers as soon as they scan a promotional QR Code, wherever it is displayed.
Example QR Code

The Viva! QR system builds a database or subscriber list of all those who scan the code using their smartphone so that any business that uses the Viva! QR system can keep in touch so, when the subscriber is ready to buy, they buy from that business.

Example of use

Viva! QR Code is set up to vend voucher codes or printable vouchers. Let’s say that you run a restaurant, for example, and are offering a free dessert on the current customer’s next visit. The Viva! QR Code is displayed on every menu, point of sale and in the window. As soon as the customer scans the code and presses ‘Send’ on their smartphone, they are on the system and will stay on the system so that the restaurant manager can email them about other or future offers, hence, keeping in touch and letting them know when to come in to take advantage of the offers. The restaurant manager doesn’t have to spend time sending out to his entire list of potential customers, it’s all done automatically by our system. Think about it, every time you have a special offer, you’ll get customers in via the QR Code system. If the restaurant is normally quiet on Wednesday evenings, then why not have a Wednesday offer promoted via the Viva! QR Code system? There’s more to Viva! QR Codes than you think The above will work for any business of course where the subscriber list will grow and grow over the weeks and months. However, to ensure it grows as fast as possible, Viva! QR have linked the system to Facebook so that YOUR pages will have to be ‘Liked’ (promoting your business online big time) and also enabling the end user to ‘Share’ your voucher. The results can be mind-blowing. The average number of ‘Friends’ for each person on Facebook is 117. So, a customer with your voucher can share it with all those friends at the click of a button. All those who scan the shared code are also put onto your customer database so you can build a relationship with them and get them into your restaurant or buy from your shop etc.. Just 10 people sharing will result in 1170 others seeing your QR Code … think about the power of that. Your list is more likely to have 100 people on it so, when they share your voucher, that’s 11,700 others who will also see your QR Code. Remember, once they scan it, they’re on your database. As most people have friends that live local to them, the restaurant manager will be pretty pleased with the resulting busy Wenesday nights, I’d say.

YOU Could Benefit Right Now!

How could YOUR business benefit from having a database of potential customers who scanned your QR code and, therefore, must be interested in what you have to offer. Having a good starting offer and then regular other offers, you will sell more of your products or services than you ever believed possible. The system is great for regular items like restaurants, hairdressers, gyms, pubs, clubs, shops, take-a-ways or anything you can think of.

Benefit even more from Viva! QR Codes

Imagine using your QR Code in ALL your advertising … just a small area in the corner of each advert. This would really enhance your subsriber list building. Place the code on posters, flyers, leaflets, business cards, in the window, stationery, magazines, on your products, by the till, on your name-badge … the ideas are endless. Having a notice above the code stating ‘Scan Me For Free Dessert With Any Meal On Your Next Visit!’ will ensure that those with smartphones (the scanning app is downloadable and free of charge) will scan right away.

What, no ‘phone?

Millions of people now have smartphones and this number is growing on a daily basis. QR codes are popping up eveywhere you look … websites, magazines, on TV, invoices, infantory etc. etc. But Viva! QR uses the code for this unique and original purpose … to bring you more REGULAR repeat customers whenever you want them. However, suppose there is no signal or the customer hasn’t got that type of ‘phone (yet)? Well, under the code is an email address. By the customer sending a blank email with ‘coupon’ in the subject heading, the same thing will happen. They’ll join your subscriber list as soon as they press ‘Send’ on the email. It couldn’t be easier.

Join us now

By getting in now and setting up your Viva! QR Code account, you’ll be beating your competitors to the most amazing system ever created for getting more paying customers through your door. Other advertising mediums may be falling but mobile ‘phone advertising is GROWING FAST every single day. Getting in today means you’ll have a head start on everyone else who still use expensive conventional vouchers or those ‘other’ vouchers that give a free product (normally a meal) but then you never see the customer again because you can’t keep in touch.

How do I get an account?

Call Martyn on 01202 620998 or 07710 904 558 to book a free consultation. email: VivaQR@vivapoole.co.uk

XTAB PAGES REVIEW: BUILD FACEBOOK PAGES LIKE A FORTUNE 500 COMPANY!

admin — Wed, 21 Dec 2011 21:56:14 +0000

With the arrival of iFrames and the HTML5 framework, the door to new opportunities and possibilities of creating a Facebook Page for the express purpose of Internet Marketing is blown wide open. It is now possible to create an entire website on a Facebook Page. Complete web sites with multiple pages, videos, photo galleries, opt-ins, sales pages, landing pages and links. If an Internet Marketer wishes to run an affiliate marketing campaign, viral marketing campaign, or any other kind of campaign, he or she can now harness the potential of 750 million users on Facebook!

It’s no surprise, then, that there are many apps now out on the market that are geared towards helping Internet Marketers gain a foothold on Facebook and to leapfrog over their competitors. While the question of which app provider is the best is certainly up for debate, few would leave the X-Tab team out of the discussion. And now, they have launched their latest addition to the X-Tab family, XTAB PAGES.

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Watch The Video Now (Click)!

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Phil Benham and Daniel Tan had the courtesy to take me through a short walkthrough of their latest app. I was quite impressed by how quickly a Facebook Page with a corporate profile theme was set up. With the use of custom templates and a point-and-click interface, this was all accomplished under two minutes. Of course the text, videos and images are all prepared beforehand, but it goes to show just how easy it is to set up a Page with the right materials. I later learned that one of the challenges facing Internet Marketers on Facebook is the ability to set up Pages quickly and efficiently to meet different demands and needs, and XTAB PAGES accomplishes this role quite well.

The X-Tab has been promoting XTAB PAGES (formerly known as ElementsPlus) with the tagline of “Build Pages Like a Fortune 500 Company”. Well, XTAB PAGES certainly has the cred to back it up. The ability to customize a Page anyway I want is absolutely huge. Custom HTML, custom CSS and even custom Javascript are all direct features of this app. Users can also insert videos and images anywhere on the Page. The videos can be embedded from popular video sharing sites like YouTube and DailyMotion, or directly coded. What’s more, the all-important Like-gating feature is incorporated as well.

However, what really impresses me most with XTAB PAGES is its ability to instantly implement and customize the staple Facebook functions such as Like, Share, Comments and Invite, in any way I wanted. I could essentially modify and customize them however I like.

I tinkered around with the app to create a Page with Like-gating that was aimed at encouraging viral marketing. By using the custom templates, and with some guidance from Phil and Daniel, the Page was set up from scratch in a few short minutes. It was quite bare, but it had the infrastructure in place and is ready for launch. All I needed to do was to include my own videos and images later to make it complete. Phil also shared a nugget of wisdom with me, “When generating traffic to your Page, your absolute goal is to get as many Likes as possible”. Safe to say, with the in-built Like-gating feature and high customization afforded to me by ElementsPlus, such as modifying the Like and Share buttons to my heart’s content, I was able to create a highly compelling Facebook Page.

All in all, I highly recommend XTAB PAGES to any serious Internet Marketer who wants to get a leg up on the competition in their Facebook Marketing niche. You can go here (link) and check out more details about the awesome app.

To your Facebook Marketing success!

Watch The Video Now (Click)!

Viva! Christmas Update

admin — Sun, 18 Dec 2011 20:36:32 +0000

The next issue of Viva! Magazine is February 2012 where the deadline for all contributions and advertisements will be 12^th January 2012.

Testing on Viva! Radio is going well. We have a regular slot on Monday evenings 7pm with extra programmes, featuring your radio commercials of course, in place for Christmas Day and New Year’s Day. Boxing day is a Monday so we’re live on air from 7pm to 10pm.

The station runs 24/7 with music and continues to play Viva! advertisements.

Our next programme is Monday 19^th at 7pm.

I have started running music competitions to test reaction where it does increase listener interaction even though there is no hard prize … they just enjoy taking part.

You can tune in to Viva! Radio’s test channel at www.vivaradio.co.uk and www.vivachat.co.uk to chat to me during the programmes.

We give a free 30 second commercial to anyone who has an advertisement booking in the magazine that is for 4 months or longer. Do get in touch to feature your business. 01202 620998 email: admin@vivapoole.com

Merry Christmas,

Martyn Brown

Internet Radio Station: www.VivaRadio.co.uk

Viva! Magazine & Viva! Radio Update

admin — Mon, 14 Nov 2011 10:52:36 +0000

The December edition of Viva! Magazine will be with us next Monday and distribution will follow immediately. We have some great articles and a number of new advertisers, too.

I’d like to welcome everyone on board and also remind anyone booking advertisements in the Viva! Poole magazine that you are entitled to a FREE 30 second advertisement on our Internet radio show as well.

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CLICK TO LISTEN: www.VivaRadio.co.uk

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My aim is to create as many ways as possible to bring in responses to the local businesses who are marketing with Viva!, so what better than in hard copy colour, glossy magazines, the Internet AND Online Radio.

It’s Tonight!

Every Monday at 7pm you can hear my radio programme which is live from Poole, Dorset. As you may already know, we are currently testing things before launching Viva! Radio in all it’s glory, so Radio Rotherhithe has kindly offered me to use their broadcasting bandwidth during this time.

Any advertisers who have already submitted their advertising script can hear their commercials both live on my programme and throughout the week as the station transmits 24 hours a day, 7 days a week.

The Power

Although only in testing stages, Internet Radio is proving a very powerful way of getting your message out. To hear our output, do log on tonight to: http://www.vivaradio.co.uk

See you tonight, Wishing you all the best in business,

Martyn Brown, Editor

How Many New Customers Does Your Website Bring In?

admin — Mon, 10 Oct 2011 14:35:51 +0000

… is that all?

Why not have a website where every single element has been tried, tested and PROVEN to get visitors responding.

Here’s one statistic right off the bat. Over 77% of first-time visitors NEVER scroll down to view more of your site. So, our special ‘Local Biz’ websites are designed to show everything of interest ‘above the fold’, that’s the part of the website above the bottom of their open browser like Internet Explorer or Firefox etc..

Behind the scenes, in the engine room of the website, we work hard for your business ensuring that people typing in what they’re looking for…your product or service in this case, can find you right away.

Ensure you get targeted visitors to your website by building one of our special sites where it can even link to your existing site if you really want it to.

We have over 105 websites up and running where you could join them today for as little as £297.00 for a fully functioning super-site which is designed from the ground up to get you enquiries and sales.

We can make a difference to YOUR business, whether you’re a Chiropractor or not.

Telephone: 01202 620998 | admin(at)imbugle.com

Viva! Poole – October 2011 Edition

admin — Wed, 21 Sep 2011 18:50:06 +0000

Click to launch the full edition in a new window

INSIDE THIS MONTH:

Return of Golden Oldie DJ: Page 6
Don’t be a fuel fool / Itchy Impetigo: Page 8
Marketing During a Recession, Why do it?: Page 10
COMPETITION; Win Design Time with Tasty Marketing celebrating their 4th birthday: Page 11
Tom Scott; Memories of old Poole: Page 12
Walking Dorset; Durdle Door: Page 13
Children’s Page : Page 14
Puzzle Page; Crossword & Sudoku: Page 15
Julie Says!; Perfect Ten: Page 16
Lesley Joseph joins Leaf charity: Page 17
NEW! Spotlight ON! Lois, the female plumber: Page 20
On The Beat: Page 21
NEW! Business Briefing; Should I go self employed?: Page 22
Bruce Grant-Braham: Page 23
Community & What’s on in Poole: Pages 24 & 25
NEW! The Pink Directory: Page 26
Puzzle solutions & Useful tel numbers: Page 27

PLUS MUCH MORE!

Issue 88–Marketing Bugle–Marketing Tools Reviewed

admin — Wed, 24 Aug 2011 15:10:49 +0000

Click to launch the full edition in a new window

Inside This Month …

Page 02: Write your own paycheck; Training Course
Page 03: What use are backlinks?
Page 04: Current Trends
Page 05: Recommended!
Page 06: News Update
Page 07: Product Review; Vegas Movie Studio HD Platinum 11.0
Page 09: Product Review; WSO Treasure Map
Page 11: Linux Ubuntu 11.04
Page 12: Kinger! Says; So called mentors
Page 13: Product Review; Resell Rights Weekly
Page 14: ‘Hot Off The Press’, Just Released
Page 15: Contact IMB
Page 16: Instant Site Launcher